Burberry Puts Its Monogram Logo to the Forefront Of a New Collection Modeled by Gigi Hadid

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It’s been a year since Riccardo Tisci first introduced the new “Thomas Burberry” interlocking monogram logo for Burberry last summer, and now it’s officially at the center of a full range collection arriving later this month.

Rolling out via a lookbook starring model-of-the-moment Gigi Hadid, the “TB”-laced set pretty much covers all bases of the brand — bags, sneakers, scarves, hoodies, outwear, shoes and a bunch of other accessories are all presented to reflect every aspect of the Burberry ethos. For Gigi’s part, the superstar model at the helm of a nonstop meteoric rise gives her take on ‘The Boy,’ ‘The Gentleman,’ ‘The Girl’ and ‘The Lady’ with each of her styling choices throughout the lookbook, showing us just how ubiquitous the collection is overall. On the footwear side, an RS5 is included that utilizes the same design across its entire upper. As the “TB” logo signifies a whole new era for the England-bred fashion house, this collection is looking like the one to help Burberry dominate the game for another 163 years.

The new Burberry Monogram Collection arrives at flagship locations and online starting May 22. See Gigi model the clothes and an up-close look at the accessories below:


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