Highlights of Fendi Men’s Spring/Summer 2020 Show


A friendship can blossom into an fruitful collaboration; Call Me By Your Name director, Luca Guadagnino, and Fendi are here to prove it. Guadagnino is a no stranger to the designer, having forged a connection with her 15 years ago. In 2007, the duo founded the production company First Sun together, which produced Guadagnino’s 2009 drama, I Am Love; Guadagnino has had several stints directing videos for Fendi.

Fast forward to today, the Italian filmmaker has come a long way. From graphic prints and whimsical accessories to the art direction of the show location, casting, and show soundtrack, Guadagnino’s creative influence was felt all throughout Fendi’s latest collection, for which he was a guest artist. He also designed a special “Botanics for FENDI” print, which was seen across a series of shirts, tunics and accessories.

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