Stella McCartney x Yoshitomo Nara
Stella McCartney Shared Spring Summer 2021 is a post-gender capsule taking a stand and creating space for a rising, progressive generation to freely express themselves. Conscious urban pieces blend laidback luxury and a utilitarian wearability – personifying a need to be connected today and using activism and optimism to create a brighter tomorrow, interpreted through the cheeky resistance and rebelliousness of legendary Japanese artist Yoshitomo Nara in his first-ever fashion collaboration. His work sets the collection’s tone, youthfully disrupting iconic styles with novel twists, while aligning Stella’s global tribe around the Old Bond Street (OBS) logo.
Bridging art, subculture and street culture, Yoshitomo Nara is fluent in the style of youth in revolt – with a signature punk attitude valorising non-conformity, free thought and individuality. Stella Shared SS21 includes rare, collectible ready-to-wear pieces and accessories including graphic coordinated silk sets and organic cotton tops emblazoned with his iconic illustrations of animalistic children and rallying phrases like “We are punks”, “Change the history” and “Don’t waste another day!”