Animotion Media Group Partners with HappyKids to Expand Children’s Content in North America
In a significant move to enhance its market presence in North America, Animotion Media Group has established a strategic partnership with the acclaimed children’s platform HappyKids. This collaboration aims to introduce several of Animotion’s most beloved intellectual properties (IPs) to broader audiences, facilitating access to quality content for families across the region. The partnership will feature popular series including “Beardy Bodo” (Travel Season), “The Fixies” (Seasons 1-4), and “BabyRiki” (Season 4).
Valeria Korotina, Chief Commercial Officer at Animotion Media Group, expressed enthusiasm about the partnership, stating, “We’re proud to partner with HappyKids—a platform that shares our values of safe, enriching, and accessible content for families. It’s a joy to know that more kids across North America will now be able to discover our stories, laugh with our characters, and learn through play.” This partnership underscores Animotion’s commitment to providing content that resonates with children, fostering curiosity, and encouraging creative learning beyond screen time.
HappyKids has quickly become a trusted destination for children’s entertainment, offering a wide array of options such as shows, movies, music, vlogs, DIY projects, and educational rhymes—all completely free and vetted by parents. The platform’s accessibility across various devices including Roku, Fire TV, and Apple TV has garnered the confidence of over 24 million parents globally, solidifying HappyKids’ reputation in the dynamic landscape of online children’s content.
Soma Sengupta, Head of Partner Relationships at HappyKids, articulated the platform’s objectives in selecting content, remarking, “At HappyKids, we’re always looking for exceptional content that is both safe and enriching. Animotion’s IPs align perfectly with our mission; ‘The Fixies’ spark scientific curiosity, ‘Beardy Bodo’ celebrates global exploration, and ‘BabyRiki’ supports early childhood development in a joyful and gentle way.”
The featured IPs exemplify the quality of educational entertainment that families are seeking in today’s digital age. “The Fixies” stands out with its engaging narratives that introduce scientific concepts to children through entertaining storytelling. Meanwhile, “Beardy Bodo” provides a unique blend of humor and cultural exploration, delivering vital life lessons about diversity and global awareness. Lastly, “BabyRiki” captivates preschool audiences with its vibrant and musical approach to early learning, making education a joyous experience.
This partnership not only enhances the content available on HappyKids but also strengthens Animotion Media Group’s foothold in a competitive market, reinforcing the importance of quality, educational programming for young audiences. As digital consumption continues to rise, initiatives like this underscore the potential for innovation in children’s entertainment, promoting learning through engaging and entertaining mediums.
